The project lasted around six months and, in addition to the work input of a few members of staff, costs were a few euros per book in printing costs. Such a succesful advertising campaign or marketing tour could not have been obtained with the same money. It is also difficult to think of a more effective means of achieving corresponding recognition for Finnair in areas of the new Asian markets.
She was Miss Finland in 1961. As a flight attendant, she worked for 46 years on 13 different aircraft types, which is a world record. She had four children, and fell in love with a handsome captain. She worked in dozens of different uniforms, and served hundreds of thousands of passengers. Her flying days may be over, but Ritva’s story continues at her Second Hand Boutique Penny Lane on Runeberginkatu in Helsinki.
As pilots, we concentrate on flying the aircraft to its destination as smoothly as possible, so that passengers can focus on keeping their coffee in the cup. Here’s a tip for doing that: first sip any excess coffee, and then lift the cup off the tray table and keep it in your hand instead, but don’t use the armrest for support. Your hand on its own is surprisingly steady, and can usually keep your cup balanced without spilling the coffee.
The launch of the new route was preceded by monumental preparation. The company wanted to arrive in style and to make a lasting impression. Finnair wanted to represent everything that being Finnish represents, including design, style and service. All foremost Finnish designers were employed to create the display. Something unparalleled in the airline world had begun.
Finnair monitors customer satisfaction continuously by means of customer research and feedback systems. The ‘traffic lights’ that we use as working tools show clearly in which areas of our service we are succeeding, where attention is needed, and where development work is required. The predominant colour of those lights is an encouraging shade of green.
Finnair’s traffic nerve center is the Network Control Center, which makes decisions, coordinates activities and maintains direct contact with our aircraft at all times. In addition, Finnair can put together a special irregularity task force at short notice, with members that literally have their bags packed, ready to go at any time. Regardless of the situation, we are always ready. As the variety of possible irregularities is wide, the task force is assembled according to the specific requirements of each circumstance, using the corporation’s best experts as well as outside contacts.
The annual traditional Finnair Vappu – May Day – hat parade went on show at Finnair on April 30 in celebration of the spring. Various colourful and preferably silly headwear were on display at Finnair offices.
If passengers get annoyed about delays or mislaid baggage, it means an even bigger headache for the airlines. Late departures lead to delays for the next departure, so that in the worst case the entire route network suffers because baggage and customers miss connections and a snowballing of delays begins.
Long-term flight safety is a combination of reporting culture and risk management, quality assurance, cooperation and communication. It is matter of training, maintenance and constant checking. It permits human error, but it does not accept intentional deviation from set standards. All this is possible only through the accommodating influence of management and the profession approach of all personnel to their own work. This everyday work is facilitated by the correct working methods, expert employees and a modern fleet.
When choosing an air trip, the cheapest option is often also the most polluting. This is because the cheaper option is often the one that, for example, consumes more or because it is operated by airlines using fleets of different standards. Because new technology is expensive, it means that the least polluting and better quality flights often cost a little more. The consumer is free to choose an air trip that might be as much as three times more polluting to the environment – and pay offset charges of as little as a couple of euros. The real costs of carbon dioxide and the effects on the environment are not reflected in the final bill.